Dec 25, 2025
In the beauty industry, success is often measured by landing big retailers, securing investment, or building a large team. But what if some of the most resilient and values-driven indie beauty brands thrive precisely because they reject that model?
In this episode of Green Beauty Conversations, Formula Botanica CEO...
Dec 18, 2025
You might not have noticed it yet, but there’s a new word quietly taking over the beauty and wellness industries: longevity.
It's showing up everywhere, from skincare marketing, supplements, blue zone diets, to so-called anti-zombie-cell serums (yes, you've read that right!). And while it sounds scientific, serious,...
Dec 11, 2025
Has vitamin C finally met its match? In this week’s episode of Green Beauty Conversations, Lorraine Dallmeier, CEO of Formula Botanica, explores whether the beauty industry’s favourite antioxidant could soon be dethroned.
Lorraine is joined by Charlotte Julien, Formula Botanica graduate and founder of Edelweiss...
Dec 4, 2025
Beauty thrives on adjectives – and the cosmetics industry knows exactly how to use them.
Walk into any beauty store and you’ll see words like "nourish", "revitalise", "transform" and "illuminate" designed to spark emotional reactions. But more often than not, that reaction is insecurity.
In this episode of Green...
Nov 27, 2025
Beauty products are full of bold promises: “anti-ageing,” “chemical-free,” “eco-friendly.” But how many of these cosmetic claims actually hold up?
In this episode of Green Beauty Conversations, Lorraine Dallmeier, CEO of Formula Botanica, chats with cosmetic claims expert Dr Theresa Callaghan about the risks...